Reading List // Inside Vogue – Alexandra Shulman

I spotted this book on a walk round Waterstones, and having found the BBC documentary, filmed at the same period this diary was written, a little awkward to watch in places, I was interested to hear it from the side of Vogue’s editor for the past 25 years.

I decided to get the audiobook as I find memoirs, or diaries in this case, much more intriguing and personal when read by the author, and Alexandra’s wry, very honest and candid account of the year was compelling listening, delivered perfectly.

The insight into the organisation, planning and logistics behind shoots was fascinating – trying to keep models happy, photographers happy, the readers happy, all whilst staying within a reasonable budget and fitting to deadlines.

The struggle the magazine has faced with the new digital age, with articles potentially being old news before the issue will be published, and fashion show front rows being filled with high profile Intstagrammers making everything available ‘as it happens’, leading the magazine to push more into video and online content to keep up with todays on demand generation.

Even though i’m not particularly into fashion it didn’t take away any enjoyment from the book, it is full of great anecdotes and behind the scenes look at the running the magazine. It also leaves you thinking that Alexandra is possibly one of the most powerful women in the country – because she knows everyone!

Definite recommendation from me, great read.

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